What's standing in your way? Let's talk about it.

Avdi GrimmWe've all been there: frustrated, uncertain, struggling with the sense that you really ought to know the answer to this one. From debugging nightmares, to tough architecture decisions, to deciding what's the next step to level up as a developer… there's one thing that has always helped me when I've been at an impasse: a conversation with a trusted peer who's been around the block a few more times than I.

Hi, I'm Avdi. I'm not a real duck, but I am a real programmer. I've been at it for twenty years, and along the way I've helped a lot of other developers become more effective at what they do. Book a consultation with me, and get un-stuck.

Avdi was full of helpful advice with regards to refactoring, testing and TDD-ing. The gems he suggested I still use today (such as VCR).

Tushar Saxena

Avdi stepped in and validated what our development team was doing. As in technical founders, (flounders), he reassured us and gave us actionable ways to make sure our team was hitting milestones.

Avdi needs to be top of your list. The closer he is to your work and your team, the better.

Mike McHenry

its been a few years since I paired with Avdi, but I still draw from that experience to this day. I was hoping to get some clear direction on schema and architecture and get me going down a decent path with my project. Avdi was very helpful and we broke the problem domain down and created an approach to solve it.

Pairing with Avdi was a bit intimidating at first, but that quickly turned into excitement. I never felt like I was 'inferior' or the lesser 'half' of the pair (even if that was definitely the case). He always went at my pace, and stopped to explain each step along the way. And more importantly the reasoning behind the decision.

I think I went into our first session with a bit of an inferiority complex, and when we got into a a bit of a corner, Avdi actually had to look up something in the rails documentation. I thought "wow" even someone as "ruby famous" as Avdi has to look up stuff! Just like me! Reflecting back, of course he does not have the entire Ruby and Rails API memorized, but I no longer feel inferior when I have to reference documentation.

Jason Fraley

My experience pairing with Avdi was fantastic and I wholeheartedly recommend the opportunity to code with him. He was patient, interested, focused, and opinionated in all of the right ways. On top of that, he's nice! Which makes it all a lot easier. It was really great to see how fluid and clear his thought process was and having him able to work with me to catch up was great.

I had some general goals in terms of making certain parts of a Gem that I'm working on better as well as addressing some uncertainties I had around some API testing practices. Fantastically, his advice on testing and some specific refactoring helped make it apparent when you run into an opportunity for dependency injection.

Nichol Alexander

We were replacing some MVP logic involving state machines, guards and callbacks at the time. Avdi asked poignant questions, shared his wisdom and helped to vet the direction I was taking. Years later, the solution has held up well and been easy to maintain and build upon.

While we only had one pair session, I reflect on it from time to time and believe that my time with Avdi did convince me to think more about what the patterns we chose give back to us over time.

Kenny Johnston

Rubber ducks facing one another

Do you:

  • Need a second perspective on an architectural decision?
  • Want suggestions (or moral support) for refactoring a big ball of mud?
  • Want someone to help you hone a conference talk?
  • Desire to get better at knowing what to test, and how?
  • Want a third-party code review for yourself or your whole team?
  • Want help deciding what to study next?
  • Crave feedback on an API design?
  • Want some company for a gnarly debugging session?
  • Want to talk about making the transition from being “just a coder” to someone who teaches, mentors, and disseminates ideas?

I've helped programmers with all of these things and more, and I can probably help you too.

Book a Rubber Duck Session

  • What would you like to consult with Avdi about?


What if I'm not satisfied?
Then I'll give you a full refund.
What if I can't make it, or there's an interruption?
Life happens. I'll make sure you're re-booked to get the balance of your time.